In addition to creating a new logo and tagline for OpportunityKnocks.org, the #1 non-profit job directory on
the web, Tommy Dew developed a national ad campaign to promote
use of the website. Variations of the ad were developed for
different audiences employers and job seekers as
well as different print media newspapers, magazines
and direct mail. The campaign concept, design and copy were
all developed in-house by our design team, working closely
with key members of the Opportunity Knocks staff.
Additionally, ad templates and usage guidelines were distributed
to partners nationwide maximizing advertising reach and
minimizing development costs.